• Introduction
  • Customer’s Problem
  • Customer Interaction
  • Solution Offered
  • Technology
  • Final Benefit


Skuifree Movement

Our client is a leading South African tobacco manufacturer. They are the largest manufacturer of cigarettes in South Africa and market more than 20 brands, which include Kent, Dunhill, Peter Stuyvesant, Rothmans and many others. Nationally, they have five world-class Trade Marketing and Distribution Centres.

But what is worth noting is, they believe in marketing their products to only adult consumers and hence play a leading role in preventing youth smoking through a number of measures targeted at both retailers and consumers.

Customer’s Problem

Customer’s Problem:

Client wanted to have a user-friendly website where visitors who quit smoking or ex-smokers could upload their stories and pictures independently.

The client wanted the super admin to have access to review the uploaded stories added from frontend, and share them on the social media handles. The stories would be displayed on the website with the respective social media links.

Customer Interaction

Customer Interaction:

Client provided us with some pictures of the influencers for us to display them on the site. We communicated with the client that there will be one system, where super admin could would have the access to add new stories uploaded by influencers (ex-smokers) on the website.

Solution Offered

Solution Offered to Client:

  • We developed a user-friendly website with grand size images of the influencers.
  • The layout was kept simple with easy navigation features.
  • After the stories were added from the front end,they could be reviewed by the super admin to decide whether they will be published on the site or not
  • Super admin could also share the stories to different social media platforms like Instagram, Twitter and Facebook etc.So that after the story was being shared, front end user would be able to see them by clicking on the social media links


Technology We Used:

  • Web server: Apache 1.3
  • Programming language: PHP 5.6.36
  • Database: MySQL 5.0.11
  • CMS: WordPress 4.9.8
  • Plug-in: Sucuri Security 1.8.16
  • HTML5, CSS3 with bootstrap framework

Final Benefit

Final Benefit:

  • The client got a user-friendly and visually appealing website that he had desired for
  • The influencers (ex-smokers) could easily upload their stories and pictures without any hassles
  • The site was simple in design and easy to navigate

On demand hiring

It was a fixed fee project initially but now we are working on dedicated hiring basis.